As I am sure you are aware by now, last year we started a "Deal of the Day" promo. This, "Deal of the Day" is posted everyday I am here at work, assuming I find the time each day to do this, lol. We buy lots of demos, close-outs and assorted new product deals and sometimes we wind up with enough to offer crazy cheap deal on something awesome. Today's "Deal of the Day" is an awesome opportunity on a new scope. The Vortex Viper 6.5-20x44 Riflescope which is normally $429.99 we are now offering for only $324.99 in your choice of BDC or MilDot Reticle. We also have a few kits available: Vortex Viper 6.5-20x44 Riflescope with a Vortex Sun Shade and Vortex Lens Care Kit for only $349.99. or Vortex Viper 6.5-20x44 Riflescope with a Vortex Sun Shade, Vortex Lens Care Kit & a Neoprene ScopeCoat Cover for only $369.99. Effortlessly shrugging off recoil, moisture and darkness! The Viper's status as a premium riflescope won't be as easy to shake. Discover a riflescope with incredible performance features like premium, fully multi-coated optics with 95 percent light transmission, heavy duty Precision Force spring systems and the glass smooth Precision Glide erector system—delivering all this and more at a price that should have pulled a few more hundreds from your wallet than it did. 6.5-20x44 riflescope is ideal for long range, predator/varmint, and target applications. Dead-Hold BDC reticle has a customized design that helps eliminate guesswork on hold-over and windage corrections. Good for any hunting or shooting at varying ranges where estimating hold-over would be a concern. Side knob parallax adjust allows quick and easy parallax adjustments with range numbers visible while in the shooting position. 30mm main tube offers improved windage and elevation adjustment along with greater strength. Tall capped turrets allow quick and easy field adjustments. OPTICAL FEATURES XD Lens Elements Extra-low dispersion (XD) glass increases resolution and color fidelity, resulting in crisp, sharp images. XR Fully Multi-Coated Proprietary coatings increase light transmission with multiple anti-reflective coatings on all air-to-glass surfaces. Second Focal Plane Reticle Scale of reticle maintains the same ideally-sized appearance. Listed reticle subtensions used for estimating range, holdover and wind drift correction are accurate at the highest magnification. CONSTRUCTION FEATURES Tube Size 30 mm diameter. Single-Piece Tube Maximizes alignment for improved accuracy and optimum visual performance, as well as ensures strength and waterproofness. Aircraft-Grade Aluminum Constructed from a solid block of aircraft-grade aluminum for strength and rigidity. Waterproof O-ring seals prevent moisture, dust and debris from penetrating the riflescope for reliable performance in all environments. Fogproof Argon gas purging prevents internal fogging over a wide range of temperatures. Shockproof Rugged construction withstands recoil and impact. Hard Anodized Finish Highly durable low-glare matte finish helps camouflage the shooter's position. ArmorTek Ultra-hard, scratch-resistant coating protects exterior lenses from scratches, oil and dirt. Capped Reset Turrets Allow quick re-indexing of the turret (no tool needed) to zero after sighting in the riflescope. Caps provide external protection for turret. Side Focus Adjustment located on riflescope's left side and is easily accessible from shooting position. Provides optimal image focus and parallax removal. INTERNAL MECHANISM DESIGN FEATURES Precision-Force Spring System Uses premium components in the erector-spring system to ensure maximum repeatability and ease of adjustment. Precision-Glide Erector System Uses premium components in the zoom lens mechanism to ensure smooth magnification changes under the harshest conditions. CONVENIENCE FEATURES MAG-Bar Allows rapid, easy changes in magnification. Fast Focus Eyepiece Allows quick and easy reticle focusing. Magnification: 6.5-20 x Objective Lens Diameter: 44 mm Eye Relief: 3.1 inches Field of View: 17.4-6.2 feet/100 yards Tube Size: 30 mm Turret Style: Tall capped Adjustment Graduation: 1/4 MOA Travel per Rotation: 12 MOA Max Elevation Adjustment: 65 MOA Max Windage Adjustment: 65 MOA Parallax Setting: 50 yards to Infinity Length: 14.4 inches Weight: 21 ounces Please feel free to call Doug or Neil @ 212-753-5128 with any questions or to place an order. BTW, a portion of every Vortex sale is donated to United Cerebral Palsy. * These "Deal of the Day" opportunities last as long as we have inventory so if you see this and want this please give a call or check our site.